Ubisoft officially launched Ubisoft TV Brasil, a free-to-air channel exclusive to the country, which broadcasts locally created content on games, e-sports competitions, entertainment and humor, such as the animated series “Rabbids: A Invasão”, based on the series. “Raving Rabbids” games.
Content can be accessed on Samsung TV Plus (channel 2336), Pluto TV, Pluto TV Gaming channel Ubisoft (346), Paramount’s free service and its own app called UBISOFT TV Brasil, available for smartphones and tablets with iOS. and Android operating systems (available for download on December 2, 2022), through the website and streaming devices such as the Amazon Fire TV Stick and, soon, Roku.
“Brazil has over 100 million gamers and 55% of them watch games, while 34% engage in other ways such as discussing games and consuming related content. Ubisoft TV is a platform that meets the growing demand of players with a lot of humor, quality and fun, in addition to being easily accessible from anywhere and without subscription costs,” says Bertrand Chavero, Director of Ubisoft Latin America.
The channel’s debut program is divided into exclusive content, such as a program about games and professions, in which a teacher explains the game market, and extended versions of videos published by Ubisoft Brazil on YouTube. In addition, it has a library of more than 900 videos and more than 140 hours of content, which is constantly growing, with new attractions released every month. The service will offer local production and the ability to broadcast sponsored content in partnership with various brands.
Customers have unlimited access to linear programming, showing commercials, while also being able to enjoy on-demand attractions.
Over 35 years, Ubisoft has created a diverse universe and currently has a catalog of over 100 games and other audiovisual content. In this context, one of the objectives of Ubisoft TV is to approach the users of this content and to position the brand on the different platforms on which it is present, to meet the different demands of the public and to expand the universe of its products.