NFL Draft Fashion Scorecard

Is it possible that the last red carpet, which is truly a place of self-expression and not big brand fashion marketing, belongs in the NFL Draft?

It seemed like we were judging from the athletes ’entrances on the first day of the draft in Las Vegas. It sounded like a wake-up call: do you remember when? Do you remember when celebrities wore themselves? Do you remember when they took a risk and showed their identity through clothes? Remember when you never knew what you were going to get because it was all not pre-determined in the contract months ago?

Of course, there were a few glossy, global names that are represented on the ladder and repeated in the Bellagio Fountains – names that dominate shopping streets and awards shows everywhere. But they disappeared into the background amid the storytelling that was going on in the draft class costumes: bright, Easter egg colors; details; Giant pieces of bling.

As athletes become more and more immersed in the world of personal branding for their post-sports or parallel sports careers (Hello, Tom Brady), self-styling has become practically an art form from head to toe. And it starts with the outline.

That is why, in parallel with the real rating of the first choice, the shadow fashion rating was developing more and more; See an assortment of NFL drawings in fashion brackets. This is not just about night attention. It is about setting the tone and laying the foundation for the future.

(Also, perhaps, securing an alternative future if all goes well on the pitch.)

So Jermaine Johnson II was the 26th chosen one, in a golden coat, with black floral twigs like a giant gilded lily, Rorschach spots, decorated with team logos – from high school to college and college. Helped him move to Vegas.

Ike Ekwonu, picked up sixth, in a white suit with green and white stripes on one of the lilacs and cuffs, depicting the Nigerian roots of his family.

And Ahmad “Sauce” Gardner, took the fourth, in light blue, with two huge necklaces hanging around his neck, one hanging which looked very much like a bottle of Tabasco sauce, the other said “Sauce”. In case anyone did not know who to watch.

Aside from Kayvon Thibodeaux’s black Dolce & Gabbana tuxedo, adorned with ruby ​​crystals and a full bandage, and Matt Corral’s Royal Blue Brion, the brand name is limited to just the bottom – or shoes – which was probably a coincidence. , But also seemed quite appropriate, given that the rating was a topic of the night.

Take, for example, Mr. Gardner’s Christian Louboutin sneakers; Gareth Wilson’s Prada Giant Boots, which he paired with a two-tone gray and white suit and a multi-pearl necklace, resembling a Harry Potter style of football; Jameson Williams dazzling red and white Vuitton pieces selected to match his bright red suit, white shirt, and Olympic-sized medallion; And Nakobe Dean’s white McQueens, which he wore with a light pink suit, a white leather shoulder strap, and a wide-brimmed brown fedora, just so angled, with a matching pink-pink ribbon.

The look that provided, even though his name was not named in the first round, he was quite unforgettable.

Makes sense.

After all, if the goal is, at some point after setting other goals, to use your accomplishments and name recognition in the lifestyle arena, the key is to create an individual, identifiable look. It is not established to be an ambassador for a fashion brand (although fashion may still try to fascinate football because it has basketball and football, in a more comprehensive way); It’s about building your own brand. And that means you do not want to be frustrated if you cannot get the right pitch so invest in a good capo. You want to define yourself.

Which in turn means that the draft is not just the moment when a new class of potential professional sports stars emerges; This is the moment when their branding begins.

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