The gaming industry in Brazil is already the largest in Latin America and the 10th most important on the planet. The data is a survey published by the Brazilian Association of Digital Game Developers (Abragames), in partnership with the Brazilian Export and Investment Promotion Agency (ApexBrasil). The document reveals that the country’s game development industry has grown by 152% over the past four years, from 375 studios to 1,009. And the arrival of 5G has everything to take advantage of the sector, which has an annual revenue of 2.6 billion USD.
The Brazil Games Industry Report 2022, carried out by the company Homo Ludens Inovação e Knowledge, brings an unprecedented map of the Brazilian game development industry and indicates the talent potential for the global electronic games market, according to Abrahames.
The study shows that Brazil will enter the group of ten largest countries of the world gaming market in terms of revenue in 2022. In addition, it ranks third on the planet in terms of the number of players, with 100 million, as explained by Carol Karavan, vice president of Abrahams.
“According to Newzoo, the market in Brazil will be $2.3 billion in 2021, and they are targeting $2.6 billion this year. We are on the 10th place in the world by this income. But in terms of players, we would be in third place, with more than 100 million players,” he notes.
The study also points to the XDS Summit report (2022) as an indicator of growth in our market. According to a document from a major Canadian event, over the past two years, game developers and publishers from around the world have noticed that Brazil may be the most promising region for providing services in this sector. It is no coincidence that several multinational companies are present in Brazil in the digital gaming ecosystem, such as Sony, Microsoft, Google, Tencent and Apple. As for digital game developers and publishers, Riot, Ubisoft, Garena, IGG, Blizzard, among the most important, have commercial offices on national soil.
Carole Caravana notes that the number of professionals in the sector has grown from 1,278 in 2014 to 12,441 in 2022 and that more investment in training will be needed as the industry grows a lot in the coming years. According to Abrahames, to qualify the industry, Brazil currently has more than 4,000 digital games or game design undergraduate courses registered with the Ministry of Education, and it is estimated that a total of 3,965 students graduate each year.
“I think it’s an interesting number, but I think it can be improved.” There is space. We currently employ more than 12,000 people in this industry, but there is great opportunity to grow existing companies and create new ones. So we need to invest more not only in the number of new people, but also in the quality of these professionals,” Carroll notes.
5G will bring a revolution
The fifth generation mobile Internet has already been introduced in the capitals of Brazil and will be introduced in all municipalities in the coming years. And the new technology opens the door not only to revolutionize the electronic games market, but also to new industries in the sector.
At an event on the subject held by the Ministry of Communications in Natal (RN), Marcelo Rodino, a specialist in immersive technology and a pioneer of augmented reality in Brazil, explained that the national gaming and hardware industries will finally work on equal terms. With other countries where 5G is already established, besides providing updates to users.
“With the arrival of 5G, it will make life much easier for developers, making their lives much more practical. And for the consumer, it will bring a much more fluid, much more natural experience, whether it’s watching a movie via streaming, without stuttering, or in games, where you’ll have a crash-free experience,” emphasizes Rodino, who is responsible for the creation. Flex Universe, the first Brazilian tool in Metaverse. Metaverse is a kind of collective virtual world that tries to replicate reality through digital devices.
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With 5G, gaming has become an even more important space for socializing, which can also become professionalizing and educational. An example of this is the metaverse itself, which expands its use to other boundaries, turning games into social interaction platforms where it is possible to interact with other elements of culture, such as shows and fashion shows, in addition to providing new. Expanded space of education. Students can, for example, walk together through the corridors of a museum anywhere in the world and interact as if they were physically present.
Carol Caravan explains that the industry is looking forward to the massification of 5G, which will revolutionize not only the lives of consumers, but also developers.
“As 5G will be used by the general public, the development opens up new opportunities. It can make certain forms of delivery more expensive for the end user and use the technology in the development process itself. The industry in general sees 5G as a big promise, a big turning point,” he explains.
At present, the market is still concentrated in the South-East and South regions, but the scenario is changing. And since 5G should be in all municipalities by 2029, the trend is towards decentralization of the sector. Currently, the states with the highest concentration of developers are São Paulo (280 companies), Rio de Janeiro (89), Rio Grande do Sul (58), Santa Catarina (52), Minas Gerais (51) and Paraná (49). But every state except Amapa has companies related to the gaming industry.