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Netflix sees the availability of games for its subscribers as one of its main strategies to reduce the number of users of the service, but it seems that the initiative has not yet worked. In ’10, Disney+ reached 221 million subscribers, surpassing the company as the world’s largest streaming service.
However, the bad news can’t just be attributed to Netflix’s gaming group.
Launched in November 2021 with just 5 titles, the company’s gaming service has expanded and currently has a catalog of 26 mobile games.
According to a report by the Washington Post, Netflix will hit the 50 game mark by the end of the year, including original titles, mobile versions of indies that have been successful on PC, and games inspired by its movies and series.
Among the main games already available to subscribers are “Into the Breach” (a tactical combat game with “roguelike” elements that was quite successful on PC), “Relic Hunters: Rebels” (a cartoon-style shooter title from Brazilian developer Rogue. Snail , already nominated by Combo) and “Stranger Things 3” (inspired by the 1990s adventure/quest game hit Netflix series).
However, few subscribers seem to know that they have free access to these games. According to Apptopia data published by CNBC earlier this month, the company’s available mobile games have been downloaded 23 million times. Even if we assume that each download was made by a different user (which is extremely unlikely), this means that only 10% of the service’s approximately 220 million subscribers were interested in the titles.
To draw attention to this new benefit, the company held Geeked Week in June, an online event featuring Geoff Keighley, host of The Game Awards (the Oscars for games), in which he revealed his next steps in this area. The world of video games.
In addition to the game-based series, some of the titles presented at the event attracted attention, such as the mobile adaptation of “Spiritfarer” (another critical indie), a chess game based on the “Queen’s Gambit” series, and the title An action/adventure game inspired by “La Casa de Papel”.
Although evident last year, Netflix’s interest in the gaming market is not new. In early 2019, in a letter to shareholders, the company indicated the need to diversify its portfolio beyond films and series. Company executives have even cited the game “Fortnite” as a bigger competitive threat than other traditional content producers, such as HBO.
Since then, Netflix has been ramping up its investments in games, hiring executives with experience in the sector and buying studios to give consistency to its project. Despite this, the results have not yet reached the expected goal.
How to download Netflix games
Download the Netflix app to your phone or tablet (Android or iOS).
Once signed in, scroll through the app’s home screen until you find the Games section or click the Search button and type “Games”
Select the game you want to install and click “Download Game”
The user will be redirected to the game page in your app store (Google Play, for Android phones, or App Store, for iOS devices). From there, just follow the usual steps to download the apps
Game tip, new or old, for you to check out
(PC, Android and iOS)
How would you do if you were in charge of controlling the border of a dictatorship? Would you obey the orders of your superiors to keep your family safe and fed? Or will you “bend” the rules to try to do what you think is right at the risk of getting hurt? It is these types of moral dilemmas that the player faces when playing Papers Please. The indie title was released for PC way back in 2013, but it won a mobile version just earlier this month. Nevertheless, the title remains relevant and provokes a series of reflections on work, migration, free will and the limits of human goodness.
News, launches, business and other things that matter
- Nexus Mods, a collaborative platform that brings together fan-made game modifications (mods), has banned a user who created a mod that removes LGBTQIA+ flags from the game “Marvel’s Spider-Man Remastered”, which was released for PC on the 12th. The platform’s owner, Robin Scott, said his company is committed to diversity and inclusion, and that it will take action when someone posts a mod on the site with the deliberate intent to go against those principles.
- Embracer Group, which recently acquired the rights to the “Tomb Raider” franchise, has announced the acquisition of Middle-earth Enterprises, the company that controls the rights to JRR Tolkien’s major works, including The Lord of the Rings and The Hobbit books. The value of the transaction was not disclosed.
- Xbox announced A post on a social network which will not have a stand at Brasil Game Show, one of the country’s main game fairs, which will take place from October 6 to 12 in São Paulo. The company did not elaborate on the decision, but said it will continue to support its partners at the event.
- The PC version of the walking simulator “Death Stranding” will arrive on the Xbox Game Pass subscription game service this Tuesday (23). The latest title from Hideo Kojima (responsible for the famous “Metal Gear” series), the game was originally released as an exclusive title for PlayStation consoles and is also available on the Japanese company’s new subscription service.
- Nintendo’s website in Brazil has started accepting payments with Pix and bank accounts to purchase digital gift cards from its virtual store, the Nintendo eShop. There are R$50, R$100, R$250 and R$300 card options.
Games coming out in the coming days and promotions that are worth it
“Midnight Battle Express”: Price not available (PC, Xbox One, PS 4)
“The Row of Saints”: BRL 126.99 (PC), BRL 299.90 (Xbox One/X/S, PS 4/5)
“F1 Manager 2022”: BRL 89.99 (PC), BRL 274.50 (PS 4/5), BRL 276.70 (Xbox One/X/S)
“SD Gundam Battle Alliance”: BRL 299.90 (Switch, Xbox One/X/S), BRL 319.90 (PC, PS 4/5)
“Soul Hackers 2”: BRL 299.95 (PC, Xbox One/X/S, PS 4/5)
“Destroy All Humans 2: Reprobed”: BRL 75 (PC), BRL 184.95 (Xbox One/X/S), BRL 199.50 (PS 4/5)
“Immortality”: Price not available (PC, Xbox X/S)*
“Teenage Mutant Ninja Turtles: The Kowabunga Collection”: Price not available (PC, Xbox One/X/S, PS 4/5, Switch)
“Tinikin”: BRL 83.20 (Xbox One), BRL 116.99 (Switch), price not available (PC, PS 4)
*Available on Xbox Game Pass
Reading of the week
What came out about games in Folha