A Microsoft document defending its acquisition of Activision Blizzard has surfaced online

Microsoft is going through a lengthy process to convince agencies around the world that its nearly $70 billion acquisition won’t create a monopoly or hurt consumers. How will he do it? Well, if you’re wondering, we have some information.

Resetera user @Idas reviewed the document that Microsoft included New Zealand (is 81 pages), and while some parts are absolutely confidential, others are public.

Below are some Microsoft advocacy topics for purchasing approval:

  1. Microsoft claims it has 24 studios First party games. Previously, we counted 23, but the company included the developers of the popular Windows “Solitaire”.
  2. THE a cent It is mentioned 23 times in the document! Let’s remember that it is the highest grossing company in the gaming world, so this will be no different. Besides Sony It’s also being considered alongside its new PS Plus offering, which competes with Xbox Game Pass.
  3. A lot of guidance for beginners in the gaming industry (Apple, Netflix, Amazon, purpose, Google, Nvidiaetc.), how easy it is today to start a studio and create a super successful game even with just one developer (eg Flappy Bird).
  4. Valve and Epic Also often referred to as post-transaction competitors.
  5. Call of duty, World of Warcraft and Candy Crush Represented 82% of Activision Blizzard’s net revenue in 2021. This may indicate that these franchises will be cross-platform, but the others may be exclusive.
  6. – There aren’t many Japanese competitors, actually Nintendo and Bandai Namco, no mention of SEGA, Capcom, Konami, Square Enix, etc. In fact, they also include Roblox or CD Project Red as competitors. This makes economic and legal sense, as CD Projectt RED was Europe’s most valuable gaming company in 2020 and Roblox had around 190 million average monthly players in 2021.
  7. Another important topic was online advertising, cloud services and merchandising are also relevant markets for this acquisition, but we do not believe the transaction will cause competition issues in these markets.
  8. They say that too Nothing is unique In games developed and published by Activision Blizzard, which is “Mandatory” competing with video game distributors for PCs and consoles. So that a new competitor can do what they are doing and succeed (this is true, but not everyone has 3000+ developers working on one IP).

Well, these are some of the arguments that Microsoft uses to justify the acquisition. Note that the company wants to show how The market has many competitors and that it is far from creating a monopoly with it.

It looks like the FTC will have until today August 15 to make a decision whether to approve or not, but if he is not sure, he can ask for new documents. The UK’s response is expected on September 1. As such, there is a chance that some paid content from Overwatch 2 or Call of Duty Modern Warfare 2 will be coming directly to Xbox Game Pass in October!

But be careful, the deal may not be approved, new documents may be required, it may end up in US courts, so it’s still not a reason to celebrate. We have to be patient to see if it is close or not.


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